Burying the lede: "AT&T engineers are creating 'unified customer identifiers,' [AT&T CEO] Stankey said. Such technology would allow marketers to identify users across multiple devices and serve them relevant advertising." arstechnica.com/tech-policy/20

In the name of customer security, ATT, Verizon and Tmobile are partnering on a mobile auth service using customer account info as a unique identifier. Why do I think they have an ulterior motive with this unified customer identifier?


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