@dansup yes to a paid instance but no need to limit it to brands and influencers. The benefit can be guaranteed uptime and quick fixes when things go down.
The really cool approach would be to integrate coil or some micropayment method so that users could support good content natively on instances that choose to turn such a feature on.
There was a recent discussion proposed about acceptable monetization approaches on the fedi by @Jeremiah
You guys should talk https://alpaca.gold/@Jeremiah/110106701044044527